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Selena Gomez adds new ‘Stay Vulnerable’ makeup to Rare Beauty

Selena Gomez’s first big Rare Beauty launch of 2021 has arrived.

On Thursday, the pop star-turned-makeup mogul, 28, launched her brand’s new Stay Vulnerable collection, comprised of creamy lip, cheek and eye products in the same rosy five-shade range.

“This collection celebrates the soft, flushed look we get when we feel the most vulnerable,” Gomez — who did her own glam for the line’s Petra Collins-photographed campaign — shared on Instagram.

“I love how easy these formulas are — easy to apply, easy to wear, easy to get a fresh look that lets your real self shine through.”

Below, learn more about (and shop!) each of the products in the collection, each of which is available in the shades Nearly Apricot, Nearly Rose, Nearly Neutral, Nearly Mauve and Nearly Berry.

This liquid-to-powder product is billed as long-lasting, waterproof and crease-resistant. You can use your fingers to blend and build up the pigment, or reach for the new Stay Vulnerable All-Over Eyeshadow Brush ($15) if you prefer a less messy mode of application.

Similarly, this liquid-like cream blush can be applied using either fingers or a brush. The formula, which blends “weightless oils and spherical powders,” according to the product description, leaves a natural-looking wash of color, and comes packaged in a very cute little pink compact.

Described as “a lip mask in a gloss,” this product delivers balm-like hydration with a slick (but not sticky) finish.

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